It’s almost that wonderful time of year again – Magento Imagine.
This year’s Imagine will take place from April 23-25 at the Wynn, Las Vegas, and with 3,000 attendees, over 100 speakers, and tech providers from over 50 countries, it promises to be a great event. Attendees will be able to watch a variety of keynote speakers, attend networking events and find out about amazing new solutions and developments within the Magento ecosystem.
With only a few weeks left before Phillip Jackson takes the stage as master of ceremonies, we thought we’d share some of our favorite Magento extensions to improve your eCommerce store experience.
Below are some areas that every Magento merchant should be aware of to remain competitive, and keep customers happy.
Page loading time is one of the biggest factors contributing to cart abandonment, which could have devastating effects on your conversion rates. Studies show that a one second delay in page response can result in a 7% reduction in conversion.
OneStepCheckout ensures you reduce the number of pages that need to load, increasing performance speed and reducing the risk of losing a customer. It also enables a smoother, more enjoyable online store experience.
Personalizing the experience
If your customer has selected an item and is ready to move to the checkout, congrats! But what if you could encourage them to make a few further purchases before they move to payment?
Nosto‘s Magento extension enables retailers to position items on the cart page, based on the customer’s personal taste, giving them the option to make impulse purchases without having to specifically search for the item. This maximizes your potential to increase AOV and makes for a great personalized experience for the shopper.
Optimizing the checkout
As an online customer, there’s nothing worse than a never-ending checkout process, especially when you’re time-strapped. Many retailers now understand the benefits of reducing friction in this step so as to increase conversions and avoid cart abandonment. After all, almost a third of shoppers will abandon if the checkout process is too long or cumbersome.
Addressy‘s address verification tool works seamlessly in Magento stores to provide a quicker, easier user experience, while ensuring that the address data you capture in the checkout is clean and accurate.
Tax can be a major worry for many online retailers. Issues such as changing rates can leave many in the dark, and can be particularly tricky when you consider the different tax calculations across different states.
TaxJar takes the stress out of tax calculations, allowing Magento merchants to concentrate on what they do best. This extension updates your tax rates each month and configures Magento stores to collect sales tax where retailers have nexus, and also handles product exemptions.
Shopping online can be a real challenge if you have a question. Sure, there may be FAQs on the site, but what if these don’t answer your question. For the retailer, this could be result in customers abandoning their site.
However, live chat extensions work really well at dealing with this type of issue. Olark‘s live chat makes it much easier for online shoppers to ask questions and allows Magento merchants to respond in real-time. This leads to satisfied consumers who are more likely to make a purchase.
These are just a few of the thousands of amazing Magento extensions available, for even more solutions to improve you store experience, check out our Ultimate Magento Checkout Checklist.
We’re looking forward to seeing you at Imagine, if you want to learn how address verification can help supercharge your Magento checkout, contact us here.
See You at Imagine!